LinkedIn revamps to simplify website browsing

Update: Navigation improvements, more whitespace

The biggest feature of the new version of LinkedIn is the universal navigation bar at the top of the page, which includes links such as profile, contacts, groups, work, inbox, and more. Clicking on any item will bring up a drop-down menu with more options, making the browsing experience more modern.

The company also claims that the new interface and experience reduces the amount of page scrolling. However, when contacts and groups are updated, the number of page scrolls depends on the number of contacts and their activity levels. Fortunately, LinkedIn is not the kind of website that you need to log in every day.

In addition, the new homepage also includes a removable and collapsible sidebar module that can show who has viewed your profile, events, work lists, and more.

Simple interface highlights ads

One downside to the new “cleaner” site is that ads are more visible, which is a plus for LinkedIn. Although the ad placement remains the same, the new interface makes the ads more prominent. Everything is now displayed in black or blue text on a white background, so the first thing users see when they log in is a full-color ad at the top of the page. Additionally, there is an eye-catching text ad link under the navigation bar, and the font is darker and bold.

LinkedIn said the new site is the result of several years of usability research, but it is not yet a final product.

Could be improved: LinkedIn Inbox

Unfortunately the inbox hasn’t improved significantly yet. While you can now easily accept, decline, or archive invitations through the Inbox, the Inbox does not yet support bulk operations. What’s worse is that after you accept or decline the invitation, the message will still remain in your inbox and you will need to archive it manually.