The qualities and abilities a web designer should have

Web design is an emerging marginal industry that came into being after the emergence of the Internet. Web pages are like storefronts. From personal homepages to large companies, government departments, and international organizations, all use web pages as their storefronts on the Internet. When you click on a website, the first thing that catches your eye is the interface design of the web page, such as the introduction of the content, the placement of buttons, the combination of text, the application of colors, the guidance for use, etc. All of this falls within the scope of web design and is the work of a web designer.
As a web designer, first of all, you need to have aesthetic ability, and web design is equivalent to graphic design. Web designers can apply the aesthetic viewpoints of graphic design to this (the difference is that the production of dynamic web pages is something that graphic design cannot achieve; it is an extension of the aesthetic method), so the aesthetic viewpoints of graphic design are very practical in web design. Such as contrast, balance, repetition, proportion, approximation, gradient, rhythmic beauty, rhyme beauty, etc., as well as the light and lively beauty shown by color matching, all of these can be displayed on the web page, reflecting the designer's superb aesthetic ability. Therefore, as a web designer, if you want to make your web pages beautiful, you must have aesthetic ability. This requires designers to accumulate more knowledge in their daily lives, analyze the source of beauty based on careful observation, and flexibly express this understood beauty in their own works. Only in this way can one's aesthetic ability reach a certain level. We often see some web pages using intricate basic geometric shapes and gaudy colors that are dizzying and give us a feeling of "a sea of flowers that are so numerous that they dazzle the eyes." But what do we get? Enjoyment of beauty? Of course not, interested in getting more information? First of all, I hate it, so how can I be interested in it? This is a typical failure. The blind pursuit of being conspicuous and attractive has the opposite effect. Of course, it is not the case that a good-looking or aesthetically pleasing web page will necessarily attract people's attention. This is also based on good content. If there is no content at all, it will not be attractive. However, the interface design of a web page should still be based on the beauty of the layout and have rules to follow, and this is also the responsibility of web designers.
Should the qualities of a web designer be all technical? Haven’t you seen that all recruitment advertisements are like this: Recruiting xx web designers, with qualifications of being proficient in Photoshop, Corldraw, Frontpage, Dreamweaver, Firework, Flash. Those who know CSS, Html, Asp, and SQL are preferred. Is this all there is to being a web designer? This is an approach that only pursues technology and ignores aesthetics, which is bound to lead to a batch of shoddy web pages. Just like the large number of cold electronic products brought about by large-scale industrial production, people are particularly eager for the era of handicrafts. We can also see such shadows from the failure of web page production, that is, some are full of dynamics and interactions, but the page color and layout are arbitrary and messy. This will not produce good results. Some people also pointed out that the slow network speed is caused by web designers. I think there is some truth in this to a certain extent, but it should be said that it is caused by some unqualified web designers. Good web designers should make reasonable use of technology and find a combination point to create beautiful and practical web pages without affecting the beauty or as little as possible. To be considered a good web designer.
Isn’t technology needed? Of course it is necessary and it is quite important, which should be based on the beauty of the page (at least the standard). But in many cases the situation is reversed. Isn't this putting the cart before the horse? In this case, how can a web designer master this technology?
With the continuous upgrading of the software industry, especially drawing application software and web design software, it is becoming more and more convenient to use. For example: the original web pages were all like text editing, so the positioning of pictures was quite difficult and often required the use of tables. In many cases, tables had to be added to tables, or tables were inserted into tables, which required proficiency in the application of tables. It is also difficult to achieve goals, and sometimes I have to change some of my goals. Sometimes, one move can affect the entire body. Now what? After the emergence of Dreamweaver and Frontpage2000, advanced DHTML technology was used to easily solve this problem in the form of layers and positioning functions. Therefore, as a good designer, you should always pay attention to the new development of software and adapt to new functions to increase work efficiency (of course, this requires mastering the necessary knowledge of using the software so that you can master the use of the new upgraded software with ease). However, many designers only pay attention to the use of web design and production software, but ignore some internal technical knowledge. This is not acceptable either. For example, if a web designer does not master ASP technology, his knowledge is incomplete and he cannot create some good interactive and query systems, as well as some databases and the technologies of HTML, DHTML, javascript and CSS. Only in this way can we know the facts and the reasons behind them. Otherwise, people will just feel that there is a defect, and this defect will not bring people the beauty of defect, but regret.
As a qualified web designer, a certain cultural quality is indispensable, such as literary accomplishment. Have you seen one beautifully written and sentimental copy after another? At the same time, have you also seen some articles full of typos and awkward word combinations? Good copywriting can not only make people think about the web pages you made, but also add some artistic features to your own web pages. Possessing such qualities can often be reflected on one's own web pages, allowing the audience to feel it, such as the selection of likes and dislikes of web page content and the appropriate choice of words and sentences. On the contrary, if a designer who lacks literary accomplishment makes a web page, people can see his flaws from his web page. Of course, cultural quality not only includes literary accomplishment, but also includes accomplishment in music, painting and other aspects. Only with certain accomplishments in these aspects can you make your web pages reach a certain level and enable others to appreciate good web page production.
Since the Internet is a product of modern society, it is closely integrated with the development of society. Every move of society can be reflected on it. Aren’t people particularly concerned about the Internet economy? Therefore, as a person engaged in web design, you cannot ignore the changes in social current affairs. You should be aware of and care about the wind and rain, family affairs and national affairs. Only in this way can you have an endlessly enterprising spirit and cope with various changes. You can incorporate the concept of movement into web page production. Only in this way can the web pages made make netizens feel familiar. The results obtained in this way can be recognized by others, which is a great success. If one always works with the feeling of success, he can be considered successful among successes. Just like popular colors! If you are someone who often pays attention to the development of colors and knows what colors people like now, and you can apply some of them to your own related web page production in a targeted manner, it will be easy for people to feel a sense of familiarity. You should also frequently go online to see how others do things, so that you can constantly absorb good experiences and avoid common mistakes. I can also understand the development of web pages and keep up with the pace.
The above is just some superficial views. For this emerging marginal subject, each of us who is engaged in web page production should keep in mind that "exploration is endless and learning has no return period" and always be a person who cares about life. Only in this way can we make our works full of vitality. The style of web designers The Internet is a brand new stage. On this stage, even an ordinary member of society has the opportunity to show his or her talents. Under such conditions, what should designers do? That is to say, as a designer in an Internet environment, how should one use his or her design to meet people's needs and cater to their requirements, while at the same time how to maintain one's own style and truly become a trend advocate.
The word style is defined in the dictionary as "bearingness, style; an art form popular in a certain period." Specifically on the basis of web design, the style of a web designer is to use the means he has, including aesthetic qualities, the ability to apply software, and a keen perception of life, to establish his own unique design form and style. Based on this concept, designers should have their own style. With the Internet so developed today, web pages are also varied and strange, but the status of a designer has not been properly improved, resulting in the style of today's web designers not being truly reflected, making the design of web pages repetitive at a low level. At the same time, due to everyone's mutual "borrowing", the page layout of the web page has basically become a kind of convention. The direct consequence of this is that web pages, as a new media, should be designed to be convenient for people to use, but there are many aspects that are not satisfactory, and these unsatisfactory aspects have been retained intact. Some are functional, such as buttons or navigation settings, and some have formed conventional button arrangements that are inconvenient. Similarly, some color usage standards or the application of other elements limit the role of designers, resulting in such a rigid model. So in this new era, we urgently call for designers with their own style to create some better and more convenient web pages.
Although the current state of the web has a tendency to swallow up the personality of designers, this era is also an era of pursuing innovation and development in form. An era of courageously confronting traditional forces and formalism. Every designer with ideals and ambitions has reason to use his or her abilities under such circumstances to open up a new world. So what should a web designer do to highlight his or her own style? First of all, his style cannot deviate too far from people's reality. This reality is the layout of web pages that people are accustomed to. Although this situation may be improved after long-term efforts, under the current circumstances, if you blindly pursue your own style, you will be seriously out of touch with users. When making a web page, you should first consider the use of Internet users. If your web page is very different from the current customary layout in many aspects, users who are accustomed to surfing the Internet will find it very inconvenient to use it. This will not get the support of users and such a design will be a failure. The same is true in aesthetics. At present, people cannot accept the arrangement of pictures or the use of colors on the web page that is completely different from the public. Maybe it is a very beautiful page in the eyes of the designer himself, or it may be a very good page from the perspective of graphic design appreciation, but users find it difficult to accept. This requires designers to take habits into consideration when designing, and to add some of their own ideas when the usage forms of different habits deviate from each other in general or as a whole, so as to make it more convenient for users in terms of functions. For example, you can use a simpler way to process the page and remove some complicated things, or use your own unique way to constrain the application elements on your web page in the page layout, use thin lines to divide, use color blocks to distinguish your different columns, use sound to prompt some operations... In this way, you will gradually form your own style of processing pages, and different website designs can apply this style, and this style is created! This also reflects that if you want to form your own style, you must reflect your own style step by step and cannot be too far away from people's reality. Of course, due to one's own habits, upbringing and other factors, the way this style is expressed varies greatly. For example, some designers like the modernist style, and like its simplicity, practicality, and pursuit of functional rigor. But some others like to pursue visual novelty and pleasure, so the design of the web page is reflected in a decorative and popular style, the so-called Art Nouveau style. Of course, style is often not reflected in a very simple way. Sometimes it is reflected in a combination of ways to present a colorful way.
The world-renowned German advertising design master Gunter Rambourg once said, "If a designer's work stops at a certain level and style and does not change, it is death." This is true for graphic design as well as web design. In the course of a web designer's work, they will be exposed to numerous and various web page designs. It is certainly valuable for designers to form and maintain their own style in this process. However, if they want to achieve greater results, they must win a kind of transcendence. It is even more valuable to be able to seek breakthroughs based on their most familiar style in design. According to Maslow's hierarchy of needs, this should be the highest form of self-actualization among the five levels, while being able to establish one's own style can only be regarded as the satisfaction of needs at a lower level. Of course, it is not easy to achieve a breakthrough in your own design style. This requires the designer himself to have a spirit of continuous pioneering and enterprising, constantly improve himself in the process of his own design practice, and constantly enrich himself. He cannot lock himself in one aspect, but must constantly try different artistic styles in order to find a breakthrough in his own style changes, learn more traditional and modern design methods, absorb some strengths, and reflect them in his own practical applications. This will make it easier to break through your own design style and make you more handy in this regard. Of course, practice in the functions of specific web pages is also very necessary. For example, in the practice of changing some web page elements, through communication with users, you can easily get the effects of these changes, which can be fed back into your own design.
It is a pity for a web designer to have no style of his own, because he will always be hovering at a low level or just copying others. If you never incorporate your own ideas into web design, you will never achieve good results. Only by summing up experience through continuous exploration and practice, improving yourself and establishing your own unique design concept, can you form your own style and open up a new world of web design. At the same time, we should constantly try different styles while forming our own style, seeking breakthroughs. "No destruction, no construction". Only by constant attempts, and only by constantly enriching ourselves, can we have the opportunity to succeed in this attempt. If you practice this consciously and often, you may reach a new level of your own design!

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The qualities and abilities a web designer should have

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